WE GROW GLOBAL BRANDS IN SOUTH AFRICA AND BEYOND.

Unlock South Africa’s High-Growth Market
Expand your global footprint with targeted, data‑driven advertising in South Africa’s dynamic economy - from B2B to B2C.
Schedule a time to discuss your project and see how we can help👇
We are a paid media specialist agency helping brands like Go Daddy, St. Regis, Amazon, and more amplify new customer acquisition through South Africa advertising and more.






AWARD-WINNING PAID MEDIA BUYING TO SCALE YOUR
🔥 GROWTH 🔥












“Criterion Global is a world-class organisation - they brought our brand to life in a beautiful, compelling, and measurable way. Highly recommended!”
Advertising in South Africa unlocks the impact of 63.2 million consumers and fast‑expanding digital economy.
THINGS WE DO WELL
Everything you need to globalise your brand impact in South Africa and beyond.
Soft-Launch Testing
Budget Analysis
Creative Adaptation
Omnichannel Distribution
Growth Advisory
E-commerce
Paid Media Strategy
Performance Media
Brand Media (TV, OOH, Print + more)
TikTok in South Africa
Compliance Review
Optimization
Transparent Reporting
Lead Gen + GTM Data
Localisation Audit
READY TO DISCUSS YOUR PAID MEDIA?
🔥
We work with a small number of brands each month and we’re highly selective.
Schedule a call today to secure your project!
Limited spots available.
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